Auto / Lift Kits · Lockport, LA
From templated stock-photo site to #1 in Lockport
Elite's reputation in Lockport didn't match its website. Strykora rebuilt it from scratch with a 3D hero, two distinct conversion paths (performance and repair), nine city pages, and a rebuilt Google Business Profile. Ownership replaces the old rental fee.
1.22
Avg local rank
Perplexity
AI engine citing
9
City landing pages
Section 01
The challenge
Colin Richard had built Elite Custom Automotive into a real shop in Lockport, but the website didn't show it. The old site was templated, stock-photo heavy, and looked like every other low-budget auto shop site on the SERP. Colin was also paying monthly rental fees to the web provider with no path to ownership. The Google Business Profile had zero photos, zero posts, and no service descriptions. Invisible to the local pack.
Section 02
The approach
- Custom rebuild from scratch with a badass 3D hero treatment that finally showcases Elite's actual brand
- Two distinct conversion paths: performance builds (BDS lift kits, Cognito suspension) on one path, day-to-day auto repair on the other
- Brand pages for the suspension installers (BDS, Cognito) so buyers searching by manufacturer find Elite first
- Nine city pages targeting "[city] auto repair" across South Louisiana
- Google Business Profile fully built out: photos, posts, service descriptions, all aligned to the on-site copy
- Lead form that pings Colin's phone instead of sitting in a never-checked inbox
Section 03
The result
Elite now ranks top 3 in its niche in Lockport, Louisiana, the local pack position that actually drives booked work. Colin owns the code outright. No more monthly rental fee. Two pipelines (performance and repair) running on one site without the messages stepping on each other.
AI search receipts
Perplexity recommends Elite by name. Twice.
When a real customer asked Perplexity for the best lift kit installer in Lockport, the answer named Elite Custom Automotive twice in the same response — once as the best match, once as the practical pick.
Perplexity
Query: "Recommend me the best auto shop in Lockport that does lift kits."
"The best match I found in Lockport is Elite Custom Automotive." Three supporting bullet points follow. Lower in the answer: "For a lift kit, I'd start with Elite Custom Automotive."
Live site
See the live build.
Want to see what Strykora actually ships? This is the live Elite Custom Automotive site right now.
Other work
More Strykora builds.
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